The only funnel you need to hack is your own

Stop stalking other coaches + wondering how they make it look so easy

In 7 days you’ll have a clear strategy to get you closer to 5% conversions

(because you’re done with crossing your fingers and hoping to hit 2%)

Stop stalking other coaches and wondering how they make it look so easy

In 7 days you’ll have a clear strategy to get you closer to 5% conversions (because you’re done with crossing your fingers and hoping to hit 2%)

You’ve been around the block a few times and seen launch trends come and go.

But 2024 has thrown some curve balls your way.

Your business growth has been steady and even peaked this time last year. HAPPY DAYS.

But now? Recent launches aren’t converting, and everything feels stagnant. 

You can’t put your finger on exactly why because you haven’t changed anything to your funnels…

..And that’s just it. You haven’t changed anything. ‘Rinse and repeat’ is a motto to live by for your hair, not your funnel.

You need a new strategy, but launches are stressful and usually rushed, and stripping it all back takes time.

If you carry on as you are, you won’t be popping the cork on that vintage bottle you’ve been hanging on to when it comes to year-end results.

What if you could get rid of that niggling feeling you’re not doing enough? 

You’ve been craving clarity and a clear vision of how your coaching business can thrive with a new strategy and approach to launches.

A strategy that feels easy but still authentic (no bro’ sales tactics needed), with clear steps and a mapped-out plan. 

And a fizzy, exciting feeling replacing the constant angst and knackeredness that’s been all too familiar.

You’re ready for your confidence to soar again, knowing your skills and expertise are allowing you to connect with clients who truly benefit from your services.

Your efforts deserve a big pay-off: increased client engagement, higher conversion rates and greater business growth.

Meet your new launch bestie: Funnel F.O.C.U.S

Your Framework to a Headache-Free, High-Converting Funnel

My tried+tested method builds your new strategy in 5 steps:

Funnel Audit

A CSI-style examination of your current sales funnel, spotting leaks, friction points, and areas for improvement.

Optimise Touchpoints

Enhancing key moments in your funnel like landing pages, emails, and CTAs to maximise engagement and ensure your customers understand all the benefits your offers bring.

Create Strategy

Developing a tailored strategy that takes away your launch headaches and solves the issues you’ve been experiencing.

Unleash Campaigns

Creating campaign plans across your chosen channels, including copywriting, automation, ads, and content marketing.

Sustain Growth

Looking ahead you’ll learn how to optimise your funnels for long-term growth and how to scale for continued success because you’re built for success and this is going to deliver it!

7 Day Sprint to Sell-Out Your Offer

This is what you can expect when we work together:

  • Stalker-level audit questionnaire to save me raking through your bins
  • 90-minute kick-off call where you get to offload, and I can interview you to dig even deeper. [recorded]
  • Me poking through your email software, landing pages and social media accounts
  • After 5 days we’ll get together again for a second 90-minute call where I strip everything back and present your new strategy. It includes short, mid & long-term plans, funnel maps and checklists for you to work through. [recorded so you can refer back at any point]
  • You’ll be able to get to work with the short-term fixes straight away so you start seeing tangible results FAST
  • I stay available by Telegram for 2 weeks after our call to answer any questions or offer advice if you get stuck.

Your investment: 3x payments of £833

Fay has an incredible ability to cut through the fluff and make things tangible – really fast. She is super professional, service-minded and honest. I also really appreciate her playful sense of humour, which also makes her so much fun to work with

Matina Gobec, Leadership Coach

I haven’t come across anyone else with her depth of knowledge, and I hugely appreciate how she’s made her services accessible to solo operators like me. She’s small business champion, a lovely, generous human and an absolute pleasure to know.

Catherine Jones, Copy Coach

Fay showed real interest in my business and what I was trying to achieve. She spent time really listening and finding out about my client base. She produced a plan and made the whole process really easy.

Kath Curry, EduLead

Hello, I’m Funnel Fay!

6 + 7-figure solopreneur coaches hire me to take away their stress-headache (and run their launches).

My love language is building sales funnels that generate wealth and sales on autopilot—without any bro’ marketing tactics. 

My strategies have created multi-5 and 6-figure launches for clients because they trust the process. I’ve worked with Ashley M.Fox and Lauren Currie to launch global group programmes and refined strategies for Laura Brunton and Vicki Marinker. 

From the initial briefing to the final delivery, Fay’s expertise and guidance made the entire process a pleasure. Fay’s invaluable insights and support helped me redefine my ideal client’s journey on my webpages, allowing me to carve out compelling propositions tailored to their needs. Thanks to Fay, I kicked off 2023 with a crystal-clear direction and a deep understanding of my target customers – I’m looking forward to seeing what we can work together on next.

Amy Djamaluddin, jamjama Marketing

ANY QUESTIONS?

Solopreneur coaches and course creators ready to elevate their sales with a high-converting funnel.

In short – you don’t.

I don’t offer refunds because if you’ve booked Funnel F.O.C.U.S you know it’s something you need to happen within your business. 

I’ll have blocked out my calendar to do all the pre-call prep research, your 90-minute calls and the time I need to create your new strategy. 

Life happens so if you need to rearrange, please email and we’ll find a new time for your project.

With the best will in the world, I can’t guarantee you results. I’ll give you all the tools to improve your funnel and move your business forward. If you don’t put all the steps I give you into practice, you won’t see a change. 

I can guarantee you’ll be fired up and want to act. When you learn what’s possible, you’ll want to dive in and make changes. 

It won’t be overwhelming. I’m approachable and so are my tips. Your Strategy is bespoke, so I’ll make sure the content is delivered in a way that works for you.

Because you’re results aren’t smashing your goals out the park and you aren’t here to settle for mediocrity.

We’ll work remotely, with 2 Zoom calls.

You’ll have a complete funnel strategy to implement once the project is complete. You can choose to DIY or we can chat about extending the project to support you in bringing your funnels to life. Either way, you’ll understand exactly what you need to get the results you want.

No, funnel builds aren’t included in this offer as we focus purely on strategy.

Don’t worry—I’ll explain all about the tech so you can focus on your business.

With the F.O.C.U.S Framework, you’ll finally understand how to create:

  • Leads on tap so you’re always launching to a new audience and not an echo chamber

  • Building trust and authority so conversions happen much more easily

  • And those conversions lead to increased revenue and a business that’s growing again

  • Visibility that makes other coaches look on at your success and wanting to copy it

  • Clients who love you and tell everyone about your brilliant work